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Insight for the Inside |
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Though you would be hard-pressed to find areas on wireless
carriers' network maps that aren't covered by a cell site, it's simply a
matter of walking into any large complex of office buildings — or even a home
located somewhere off the beaten path — to realize that there is covered, and
then there is COVERED. The issue for many carriers has been the financial and operational
challenges of covering indoor areas. Thanks to the ever-increasing
penetration of wireless devices, in tandem with carriers' intense desires to
capture enterprise accounts, the financial barriers are falling fast. But
operational issues — such as who is charge of maintenance — still loom. So
Spotwave Wireless, a 2-year-old company based in Ottawa, Ontario, is touting
what can only be described as a truly hands-off approach to the problem. Designed for installation in indoor areas where coverage is lacking, the
company's SpotCell output optimization system takes advantage of what
Spotwave calls “adaptive algorithms” to continually transmit, receive and
adjust signal power based on a variety of factors, including the signal
strength from the macrocell that it's feeding off. The SpotCell system
employs two devices — a donor unit that acts as a controller, and a coverage
unit — to generate consistent signal power in areas that were previously
impossible to cover. And then, it's left alone — the Macaulay Culkin of
wireless coverage, if you will. “We come at it from the perspective that it would be great if the carriers
didn't have to be involved at all,” said Steve Adams, Spotwave's vice
president of marketing and product management. The SpotCell units, which are
about the size of paperback novels and plug into any wall outlet, essentially
take care of themselves. “They basically sit there and look for the best
signal to use,” Adams said. Look for signal consistency to grow in importance as more data is added to
the mix. “Data is a little less forgiving in terms of its signal,” said Mike
Irizarry, chief technology officer with U.S. Cellular, one of Spotwave's
customers. “So if you want to maintain the same throughput when you're in the
building, you need to have the same signal strength.” And everyone knows
there's nothing more annoying than mixed signals. |
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